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Jayden Bowker

 

Senior Digital Marketing Manager

EXPERIENCE

 

WSU Carson College of Business, Pullman, WA

6/2018 - Present

  • Generated 400% more annual qualified leads than previously in company history

  • Acquired $1.5M in new business through new demand generation and lead qualification strategies

  • Increased quarterly unique traffic (20%) to company website via new ads and refined targeting

  • Doubled Amazon Storefront sales with streamlined and refined design

 

WSU Carson College of Business, Pullman, WA

9/2013 - 6/2018

  • Created extensive graphics portfolio for college departments; websites, presentations, banners, social media, and misc. systems increasing audience reception

  • Doubled team efficiency through new work flows, file management, and asset systems

  • Trained and led 5 junior designers to enhance college message awareness and engagement

  • Provided extensive interfacing with clients to find effective solutions for their project needs

  • Project management of junior designers through custom SharePoint tools and Jira

 

WSU University Communications, Pullman, WA

9/2013 - 7/2014 & 6/2015 - 8/2015

  • Launch new building illustration campaign

  • Design using both Apple iOS and Windows OS's

  • Create various event and seasonal promotional materials

  • Created and deployed 2 websites, from design to implementation

  • Created various logos, patterns, and banners

 

WSU Office of Commercialization, Pullman, WA

6/2013 - 9/2014

  • Organizational re-branding: logo, website, stationery

  • Graphic design

 

Schweitzer Engineering Laboratory, Pullman, WA

9/2012 - 8/2015

  • Design company graphics for use in global applications and systems

  • Create banners, posters, presentations etc. for staff

  • Badge photo editing and database management for employee identification cards

  • Enforce security standards via creation of security awareness materials

  • Assist in Marketing Communications efforts for global security poster campaign

 

Graphic Arts Consultation/Design

2010 - Present

  • WSU Office of Commercialization | Pullman, WA

  • Pullman High School Key Club | Pullman, WA Chapter

  • Distributive Education Club of America | Pullman, WA Chapter

  • Junior Statesmen of America | Pullman, WA Chapter

  • Future Farmers of America | WA State District

  • Davis Painting | Pullman, WA

  • LocoGrinz | Pullman, WA

  • Munchiez | Pullman, WA

  • Hard Hat Classic | Pullman, WA

  • Moscow United Soccer Academy | Moscow, ID

  • Palouse Cup 5x5 Tournament | Moscow, ID

EDUCATION

 

Washington State University

August 2017 - August 2019

  • MBA in Marketing

  • Graduated Summa Cum Laude, 4.0 GPA

 

Washington State University

August 2013 - May 2017

  • BA in Marketing

  • Graduated Cum Laude, 3.5 GPA

  • Also worked full-time during all 3 years of courses as the Digital Design Team Lead in the Carson College of Business at WSU

  • University Achievement Scholarship (4 Years)

    • Maintained academic excellence for cumulative college career

  • WSU Facilities Operations Scholarship (4 Years)

    • Outstanding academic performance for child of parent working in the facility sector

  • Boeing e-Connect & Boeing Scholars (3 Years)

    • Interdisciplinary solution generation for usage of addressing problems or niches identified within The Boeing Company

    • Currently designing a cost engineering software with Boeing employees

  • Frank Fellows (1.5 Years)

    • Director of Newsletter Committee to manage all external communications and brand management

    • Interdisciplinary solution generation of energy-efficient housing for 2016 Solar Decathlon

  • Best Corporate Social Responsibility presentation in collegiate level law (2015)

    • BusLaw210 Professor Houser awarded our team Best Presentation on the account of the graphics I designed and our defense of a corporate brand

  • Nominee for WSU Student Employee of the Year 2015-2016

    • 1 of 43 students across all WSU campuses to receive nomination

  • Society for Marketing Professional Services Seattle Scholarship Runner-Up 2016

 
SKILLS

 

Adobe Creative Cloud

Photoshop, Illustrator, InDesign, Premiere, After Effects, Audition, Media Encoder

​

Graphic Design

Image Rasters/Vectors,

Color Palettes, Filters,

Masking, Layering, Pen and Brush Tools, Advanced Compositing

 

Microsoft Office Series

Powerpoint, Outlook, Word, Publisher, Excel, Visio, MS Project

 

Salesforce

Pardot

​

Windows OS

Windows 2000 to Windows 10

 

Mac OS

OS X Mountain Lion to OS X El Capitan

 

 

 

2010 - present

2010 - present

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